Should it be Business Administration or Marketing?
Business Administration and Marketing are both popular majors in which many students are interested. So which is better to study, Business Administration or Marketing? If this is something that makes you wonder, don’t miss this article.
The difference between studying Business Administration and Marketing
Firstly, before deciding whether to learn Business Administration or Marketing, you need to understand the fundamental differences between these two majors: what is Business Administration and what is Marketing.
Business Management is multidisciplinary because it includes knowledge from various disciplines related to business issues such as marketing, sales, finance, human resources, logistics, etc. By studying this major, students will be trained to develop a growth mindset in business.
Students will need to understand everything related to the business. It may not specialize in any field, but students need to learn how to optimize and harmonize between departments.
The Marketing major will help you have an in-depth knowledge of marketing, for example, surveying, analyzing the market, understanding customers’ needs, solving those needs with advertising and communication tools, etc. Students need to have a good mindset and have methods to approach potential customers and lead customers to buy the products or services that the business provides.
Job demand for Business Administration and Marketing
Another essential factor to help you answer the question “which major to study” is the job demand after graduation. It would help if you found out what to do with Business Administration and what to do after studying Marketing, whether it is easy to get a job or if the prospect of promotion is high.
According to statistics, the recruitment demand for the two majors Business Administration and Marketing is huge, so the employment rates of graduates working in the right industry is very high. Moreover, after studying these two majors, you can apply for jobs in many different positions because these fields of study are quite extensive.
Should it be Business Administration or Marketing?
To study Business Administration or Marketing well depends on the personality, interests, passion, and ability of students. You can learn more about the required qualities to follow Business Administration and Marketing to determine which industry is best suitable for you.
In addition, whether to study Business Administration or Marketing depends on your future career goals. If you are business-oriented, have a sharp mind, can persuade and negotiate, and are dynamic and confident, Business Administration should be your choice. But if you have a creative sense, sensitivity, perseverance and are passionate about business, Marketing is more suitable for you.
Moreover, suppose you are passionate about business and want to learn about marketing to have a high career prospect and an attractive income. In that case, you can study two disciplines at the same time. It is essential to find the right university specializing in these two disciplines.
Hopefully, this article helps you answer whether to study Business Administration or Marketing. Good luck with your choice!