Hoa Sen University

Vietnam E-commerce Panorama Forum 2022 – VOBF 2022

May 10, 2022 E-commerce industry Faculty of Logistics & International Trade is honored to participate in the program Vietnam E-commerce Panorama Forum 2022 – VOBF 2022 organized by VECOM – Vietnam E-commerce Association position. The program with the theme “E-commerce promotes economic recovery after the pandemic” provides the most overview of how e-commerce impacts and positively contributes to the promotion of Vietnam’s economy. in particular and the world recovering from the pandemic. The program took place with 04 sessions and many valuable presentations from representatives and businesses operating in the field of E-commerce: TikTok Vietnam, Lazada Vietnam, VN Post, Acctrade, Onus…

Session 1: Signals of global recovery

Session 2: Global connectivity returns

Session 3: Thrust

Session 4: Future technology of e-commerce


Through the content presented by the speakers throughout the forum, we have a panoramic view of the strong growth that e-commerce activities bring to countries around the world and Vietnam. with impressive numbers: 4.28 trillion USD in retail e-commerce sales worldwide in 2020, of which a growth rate of 15.5% in the Asia-Pacific region; 16.5% globally – a truly impressive number.

Besides, new platforms and technologies are always developed and updated to support users; from June 2021 with the launch of TIKTOK SHOP IN VIETNAM with the concept of Shoppertainment – A new concept BRINGING ENTERTAINMENT INTO SHOPPING (According to the sharing of Tiktok Vietnam representative) with impressive numbers: 54% of users TikTok says it buys more of what it sees on TikTok than on any other platform; opening up a new experience for sellers at TikTok; Facebook’s Messenger messaging platform has also just launched a feature that allows automatic messaging to customers to help sellers be more proactive in customer care and build proactive sales strategies to create endless purchasing cycles. term (According to Harvan representative’s share).

In addition, we can also update the applications of BlockChain technology for e-commerce activities: determining user identity, accurately checking user reviews, tracing product origins, Transparency and speed in payment activities… help make e-commerce activities more transparent and convenient.

In particular, in the Vietnam E-Commerce Panorama Forum 2022 – VOBF 2022 organized by VECOM; The E-commerce industry is honored to share with the guests and businesses participating in the forum related to building resources to meet the upcoming boom in the E-commerce sector with training programs. Create training strategies that are close to the actual needs of businesses and update the latest trends and platforms in your training program from Ms. Pham Thi Bich Ngoc – Dean of the Faculty of Logistics & International Business .

Some images of Vietnam E-Commerce Panorama Forum 2022 activities – VOBF 2022

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