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Today, artificial intelligence (AI) is everywhere and brings many benefits to global businesses. AI helps save time and costs and changes many traditional jobs today. The question is: Will AI bring negative effects to organizations in general and human resource management activities in particular? To bring knowledge as well as a practical perspective on AI in human resource management, the Department of Human Resource Management, Faculty of Economics & Management, Hoa Sen University organized the seminar “How AI changes the future of HR management – ​​Theory to Reality “ at 9:00 a.m. Saturday, October 24, 2020. The seminar was pleased to welcome Mr. Pham Manh Khoi –...

In the last two decades, the real estate market in Vietnam has shaped and developed strongly, considered by experts to be a market with many potentials and opportunities in the future. Overview of the real estate market in Vietnam  As of 2020, Vietnam‘s urbanization rate reached 37%, lower than  Southeast Asian countries  (50%) and  Asia  (51%). The high rate of urbanization shows great potential for future development. Vietnam’s population reached 96 million people in 2019 and is expected to reach 120 million by 2050 with the country’s urbanization rate reaching 57%. The middle class currently accounts for 13% of the population and is expected to reach 26%...

E-commerce is a field of strong development and breakthrough in current business trends, so the human resource and recruitment needs of businesses in the  e-  commerce field are increasing very rapidly in both quantity and quality. quality, forcing all businesses to invest in all aspects of their electronic business activities and digital transformation.  1. SPECIFICATIONS OF THE E-COMMERCE INDUSTRY E-commerce develops in parallel with the internet and brings great benefits to every business, whether large or small, and the biggest beneficiaries are often customers because they will be able to buy cheaper, faster, more effective products. more efficient and convenient.  2.  VIETNAM E-COMMERCE...

Vietnam is an investment destination for foreign businesses, competition is increasingly fierce in the market. To survive, businesses need a systematic marketing strategy that brings high efficiency at reasonable costs. Digital marketing  is the optimal solution to this problem.  Correct understanding of Digital Marketing Digital Marketing  is understood as “digital marketing”, taking advantage of the combination of the Internet and technology devices (computers, mobile phones…) and other platforms to promote marketing activities and reach users. , exchange information and promote products and services, thereby helping to increase brand recognition, build trust and maximize revenue. Digital Marketing  is a field that constantly changes over time, is...